A Healthy Outside Starts From The Inside

Tonic is a new brand in the health market that was created to specifically appeal to millennial audiences.

“We want something that looks modern, but could be slapped on a vintage package and still work,” were the words asked at the kick-off. With this direction, I took a badge logo approach to give the feeling of vintage but paired it with a minimal and clean look on the website to balance the old and new idea.


  • Branding
  • Packaging
  • Web Design

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